Saturday, May 25, 2024

What happened to the magic?

NY Post: "Disney World’s ‘Star Wars’ experience closed after just 18 months — this travel influencer reveals why."

I watched this four-hour deep-dive video yesterday and it should be taught in business schools on how theme parks need to manage people, entertainment, queues, etc.  When the core of your "immersive experience" is having guests run around scanning QR codes with their cellphones, you've miscalculated somewhere.

As one of those Disney people, I need to say that I still love the cruise line but I don't think I'll ever go back to the parks mainly because of the price-gouging built into their Genie system.  So many changes that Disney World added are just meant to squeeze one more buck out of you. 

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